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MyAssignmentHelpAU January 16, 2019
Woolworths is the largest supermarket chain is Australia and New Zealand. Although there are tough competition in the retail market but the Woolworth has the major share of the retail market in Australia and New Zeeland. There are main four competitor Woolworths, Coles, Metcash, Aldi and others are small retailer in business. Australians are healthy food conscious.
Strength and Opportunities of Woolworths
New Zealand products enter Australia obligation free under the Australia New Zealand Closer Economic Relations Trade Agreement (ANZCERTA) the length of the great has been made in either New Zealand or Australia. Australia, a major nourishment and refreshment maker in its own right, imports various New Zealand sustenance and drink items and is a net merchant of sustenance and staple items. Australia presently has significant worries about the populace's wellbeing, so crisp, common nourishments and dinner arrangements are high on the nation's shopping list. The developing private mark segment in Australian retail is another open door for New Zealand exporters.
About one quarter of Australians will be more seasoned than 65 by 2050, which will build the requirement for the nation to get more talented transients to support the working populace. This will put weight on the residential sustenance industry to accommodate an extensive variety of multi-social nourishment requests. Henceforth the business sector infiltration is important as a noteworthy retailer of the nation. It is evaluated that in 15 years, Australia should import 500,000 tons of fish every year in correlation to the 200,000 tons of eatable fish it at present imports (Grant, 2011).
The company can find the suitable direction of growing market and company now to choose the customer on first preference with gaining less profit.
Company has to work intensely on web trading which can be proved a useless and non-salable inventory means of selling also but company should be pay attention to the consumers more closely.
ausfoodnews. (2015). Woolworths report on a year profits turned sour. Retrieved from ausfoodnews: http://ausfoodnews.com.au/2015/08/31/woolworths-reports-on-a-year-profits-turned-sour.html
Grant, N. (2011). Submission to the Development of a National Food Plan. Australia: Seafood Importers Association of Australasia Inc.
Langley, S. (2015). Woolworths partnership with eBay attracts big criticism. Retrieved from ausfoodnews: http://ausfoodnews.com.au/2015/03/04/woolworths-partnership-with-ebay-attracts-big-criticism.html
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